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The 2026 Hotel Reputation Management Software Buyers Guide

Trusted by thousands of hoteliers, HotelTechReport’s 2026 guide delivers vendor comparisons, industry trend analysis, and a look at how AI is transforming reputation management software.
Reputation Management Buyers Guide 2026
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Reasons to read the full HotelTechReport buyers guide:

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Don't take it from us; read what hoteliers told HotelTechReport about the software landscape.
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Read about latest trends in reputation management and how AI reshapes the software landscape.
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Get a detailed vendor comparison to understand which tech partner best suits your hotel(s).
Reputation Management Buyers Guide 2026
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4.8 out of 5 based on 300+ reviews.

Join our 2000+ happy customers:

stayery hotels
jufa hotels
edwardian hotels
mcdreams hotels
little BIG hotels
staykooook hotels
pytloun hotels
moxy hotels
halbersbacher hotels
ema house
nena apartments
plaza hotels
leonardo hotels
Adina hotels
amano group
stayery hotels
jufa hotels
edwardian hotels
mcdreams hotels
little BIG hotels
staykooook hotels
pytloun hotels
moxy hotels
halbersbacher hotels
ema house
nena apartments
plaza hotels
leonardo hotels
Adina hotels
amano group

See it in action.

Read to take the first step towards a more efficient and guest-centric reputation management? We are looking forward to meet you.
No credit card required 
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“Want to see how MARA analyzes your guest reviews in minutes and generates perfectly tailored response suggestions — personalized to your hotel, your brand, and your tone of voice? I’d love to invite you to a personal demo. 30 minutes, no sales talk — just a real look at what’s possible.”

Max Lueders
Maximilian Lüders
Co-Founder